Our Company


Introducing reuseit.com® & our family of brands

For most of our existence, people have known us as ReusableBags.com® - the site that spawned the reusable shopping bag movement & raised awareness of the plastic bag problem. However, through our vision & and actions we've always been much more. To embody what we're all about, our store and proprietary line of innovative products are now named reuseit.com® (reuse it).

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About reuseit brand products

We launched our reuseit® line (formerly ACME Bags) in 2002 as part of our obsession to provide consumers the most sustainable, practical reusable bags available (back then there were slim pickings for reusable shopping bags that met our high standards - so we took matters into our own hands). Our critically acclaimed house brand now features 60+ styles with many more in the works. Several have become customer favorites and best sellers.

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Reasons to Shop with Us

Recognized as a leader of the reusables movement, we're on a mission to provide outstanding service to consumers & society. Learn why we're much more than "just a store"!

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Our Use & Toss Ticker - How it Works

For years, we've been raising awareness about the mindless consumption of use & toss items. The core of our mission is empowering people with high-quality tools to help them become more conscious consumers. Our real-time Use & Toss ticker (at the bottom of every page) provides a visual reminder of the cumulative impact we're helping you make with every one of our high-quality reusables you incorporate into your lifestyle.

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Our Seal of Approval

All products we add to our site undergo a rigorous selection process. We act as editors, searching for the best-of-the-best reusables and products that support a reusables lifestyle. Of the hundreds of products we come across, just a small fraction make it to our site. These are products that have met our strict criteria and earned our seal of approval. We're skeptical consumers, just like you.

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Contact Us

We strive to make your experience convenient and hassle-free. We will make every effort to get back to you as soon as we can. The most efficient way to contact us is via email.

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Q & A with Our Founder

With the launch of reuseit.com®, we asked our founder Vincent Cobb to reflect upon the state of affairs of the reusables movement – where we are now and where we’re headed.

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Our Plastic Bag Ticker

We launched our real-time Plastic Bag Ticker in 2003 as a way to wake people up to the problem of plastic bag consumption & the massive scale of worldwide consumption on an annual basis. Based on the US National Debt Clock, it’s a staggering, daily reminderof the staggering amount of plastic bags we use each second.

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