Our Vision

It all started with the plastic bag issue back in 2002, and we’ve made a significant impact along the way - inspiring hundreds of news stories and empowering individuals with practical products and activist tools.

Learn more about how we’re leading the reusables movement - waking people up, changing the status quo and walking the walk.

Waking People Up

We have always been leaders in the reusables movement and fighting the mindless over-consumption of “use & toss” items. Realizing early on the absurdity of the prevailing disposables mentality, we’ve inspired a grassroots movement toward more sensible, conscious consumption of disposables.

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Changing the Status Quo

We act as a grassroots organization enabling consumers to reduce, reuse and save™ - and feel good in the process.

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Walking the Walk

A few of the ways we're making an impact as we help break society's addiction to use & toss items.

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